Craft and Collaboration

The end of April found me at a gathering of over 400 female creative directors, CEOs, entrepreneurs, advertising executives and entertainment writers, ...

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By Erica Priggen Wright, Co-CEO

Optimize Study Recruitment with Integrated Data Analytics

We can capture data, but how do we make it pay off? In their Big Data Executive Survey 2018, NewVantage Partners queried Fortune 1000 executives on th ...

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By Carter Stowell, Data Analytics, Lead Strategist and Lane Trisko, Director of Digital and Data Strategy

Culture Meets Data, A Love Story?

If one could reach into dust and pull out a diamond, then what is the value per shipload of dust? So it is with big data, and all of its dull sparkle ...

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By Carter Stowell, Data Analytics, Lead Strategist